ACM Initiatives — Communications and marketing services for businesses and non-profits, based on storytelling

ACM Initiatives Marketing Strategy and Design

Services include website design, SEO, email marketing, e-commerce, video creation, photography, interactive displays, book creation, direct mail and print design


Marketing methods evolve.

Tools improve, delivery methods change.

Fundamentals endure.


Effective business or non-profit marketing and communications begin with well-told stories about topics relevant to your readers/listeners/viewers. These prospects develop trust and loyalty, and desire more. Then, and only then, do they become open to your offer—product, service, or message.


Please browse our Client Stories section, below, to examine samples of our work.

 Website Design
  • Driven to convert visitors to buyers

  • Optimized for page rank

  • Integrated blogs

  • Automated social media

  • Galleries, sign-up forms

  • Safe, secure site structure

 Email Marketing
  • Audience building

  • Market segments

  • Optimized subject lines

  • Succinct, compelling copy

  • A/B testing

  • Landing pages

  • Marketing automation

 Online Stores
  • Quick-find category filters and search

  • Optimized mobile user experience

  • Customer accounts

  • Third-party fulfillment

  • Sales analytics

 Video Creation
  • Designed for retention

  • Copywriting

  • Animated graphics

  • Captions and SEO

  • In studio or on site

  • Green-screen interviews

  • Photo reviews

  • Architectural

  • Product

  • Portrait

  • Cataloged and archived

  • Key word tags for retrieval

  • Prints

  • Touch-screen designs that invite engagement

  • User-friendly navigation

  • Embedded video and website access

  • Equipment procurement

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  • Design and copywriting

  • Hard- or soft-cover

  • Short-run digital

  • Print on demand

  • E-books

  • Production management

 Print Design
  • Direct mail packages

  • Logos

  • Brochures

  • Catalogs

  • Print ads

  • Signage

Client Stories

Choose an industry, below, to review samples of work we’ve done.

We’ve Served Clients Across the Country